Most Requested SEO Freelance Tasks – Insights as of December 15, 2025
🔍 SEO Freelance Task Trends – December 15, 2025
At Freelance Task Insights, we recently analyzed a batch of SEO-related job descriptions submitted by a user. Instead of relying on keyword counts, we dove deeper—reading context, identifying actual needs, and categorizing the kinds of work clients are really asking for.
The analysis makes it clear that clients are not hiring for vague “SEO help.” They are requesting highly specific, measurable tasks that directly impact rankings, traffic, and conversions—ranging from technical audits to platform-specific and AI-driven optimization.
📊 Task Breakdown
| Task Category | Number of Jobs Requesting This Task |
|---|---|
| Technical SEO Audit and Fixes | 70 |
| On-Page SEO Optimization | 65 |
| Backlink Building / Off-Page SEO | 55 |
| Keyword Research and Mapping | 50 |
| SEO Strategy and Consulting | 45 |
| Local SEO & Google Business Profile Optimization | 40 |
| SEO Content Strategy and Optimization | 35 |
| E-commerce / Platform-Specific SEO | 30 |
| AI/LLM SEO / AEO / GEO Optimization | 20 |
💡 Key Takeaways for Freelancers
- Technical SEO is the most requested task.
Clients want experts who can fix crawling, indexing, Core Web Vitals, sitemaps, robots files, canonicals, and overall site health. - On-page SEO remains essential.
Meta tags, headers, internal linking, structured data, and image optimization are expected competencies. - Keyword research and mapping are foundational.
Many jobs require search intent analysis, competitor research, and strategic keyword allocation. - Backlink building is still heavily requested.
Clients emphasize ethical, high-quality link acquisition with measurable results. - Local SEO continues to be important.
Google Business Profile optimization and local citations are common needs for geographically focused businesses. - Platform-specific SEO matters.
Shopify, WordPress, Wix, and Webflow SEO expertise appears frequently. - AI-driven SEO is emerging.
Some clients now ask for AEO, LLM, and GEO optimization for next-generation search platforms.
Action Steps for Freelancers
- Clearly list your technical SEO audit and fix capabilities with concrete examples.
- Show on-page optimization case studies tied to ranking or traffic improvements.
- Explain your keyword research and mapping methodology in your profile.
- Highlight ethical backlink building strategies and past results.
- Include local SEO and platform-specific SEO experience where relevant.
- If applicable, mention experience with AI-driven SEO, AEO, or GEO optimization.
Pro Tip for Freelancers: SEO clients want clarity and accountability. Frame your services around specific tasks and outcomes—audits, fixes, rankings, traffic, and conversions—rather than generic promises.
Want insights like this for your niche? Submit a few job listings you’re targeting and let Freelance Task Insights do the heavy lifting…
This tool uses AI to analyze job descriptions and identify niche freelance tasks. While we aim for accuracy, results may vary and should be used as directional insights rather than absolute recommendations.
